How Africa tweets
It’s estimated that 720 million Africans (out of a population of one billion) have mobile phones. Out of this number, 167 million are using the Internet with smartphones,...
How to build a Twitter following in 10 steps
In my last post about social media strategy, I covered Facebook (read 10 steps to building a successful Facebook brand page), and now it’s time to cover the...
Which social media platform is right for you?
If you feel a bit overwhelmed by the number of social media networks out there, don’t worry – many people feel the same. It seems like everyday you...